WordPress just posted a nice article on SEO for people that still don’t get that SEO is basically following common sense.
The most important bullets from the article:
SEO DOs and DON’Ts
Do:
- Regularly publish original content.
- Use a few precise categories and tags.
- Write for human ears.
- Build your traffic in smart, organic ways.
- Choose simple, meaningful post slugs.
- Create a descriptive tagline.
- Include keywords selectively.
Don’t:
- Start duplicate sites.
- “Stuff” your site with irrelevant, broad categories, tags, or buzzwords.
- Write with search engines in mind.
- Purchase or exchange meaningless “backlinks.”
- Buy into SEO fads.
- Worry too much about SEO at the expense of writing good content!
Two things I didn’t know about: WordPress generates two sitemaps for each site: both a regular XML sitemap, as well as an XML based news-sitemap.
–jeroen